How’s Your Fundraising Robot Doing?
This Agitator is now back on station following an expedition Down Under to present at the 2016 Conference of the Fundraising Institute of Australia (FIA) and to meet with Tom at The Agitator’s Southern...
View ArticleCheck Out Strea.ma
Usually the news about social media is upbeat and urgent — all about the benefits of mastering these tools and networks. Today we have good news and bad regarding social media. The bad news comes in...
View ArticleSwiss Army Knife for Online Fundraisers
Here’s a healthy, helpful and constructive way to spend part of your weekend. M+R, the online fundraising, campaigning and marketing firm, is offering up a terrific online resource called the Toolshed...
View ArticleThe Donor And The CIO
Thanks to NonProfit Pro, I was pointed to an article in CIO describing the efforts of the American Cancer Society to develop a 360-degree view of its supporting individuals, be they relay-fundraisers,...
View ArticleNew Digital Fundraising Benchmarks
The latest M+R Benchmarks Study was released yesterday, providing a valuable look at trends in the digital fundraising arena. The study is based on an impressive range of 105 participating...
View ArticleMy Friday Fermentation
On Fridays some folks unwind with mates at the pub … others flee for an airport to get home in time to see the kids … others make that list of weekend chores. Here at The Agitator we’re all business...
View ArticleWho Gets Fired?
I’m continually amazed so many organizations ignore feedback from their donors. Feedback that would enable them to improve retention rates and lifetime value. They simply hit the ‘mute’ button. How...
View ArticleNeed: Milk And Eggs
I just read a fascinating article from Nielsen about impulse shopping. As it happens, fresh produce, coffee, milk and eggs are the needs (i.e., products) most likely to drive consumers to a store....
View ArticlePokémon Go for Fundraisers
OK, Tom, we’re gonna have to give up Candy Crush and jump into Pokémon Go. “What’s that?”, you say. It’s the latest social media frenzy — a free game app that works on smart phones — that’s been...
View ArticleThe WikiLeaks Warning for Fundraisers
In the P.S. to his post Big Can Be Beautiful Too, Tom, commenting on readers’ remarks notes, “I thought the key takeaway was about organizational culture — it starts at the top and, irrespective of the...
View ArticleAnd Don’t Miss These ‘Top Ten’…
At the end of each quarter our friends over at the crowdblog 101Fundraising list their 10 posts that received the highest readership according to Google Analytics. Here’s 101’s listing for the 2nd...
View ArticleURGENT ACTION REQUEST: Jailed in Dubai for Helping Children
A British-Australian dual national living in Dubai, the United Arab Emirates city that bills itself as a “friendly holiday resort”, has been detained for weeks because he tried to raise money for...
View ArticleThe Neglected Gold Mine of Lapsed Donors
I’m glad Tom raised the issue of ‘lapsed’ donors in his post, When To Give Up On A Donor. The issue of seemingly inactive or financially unproductive donors receives to little serious attention. In...
View ArticleRx For Election Day Worries
Almost everyone in the U.S. is uptight about the outcome of tomorrow’s Presidential election. In fact, it’s probably safe to say most everyone in the world is worried. Tom reports that even the amoebae...
View ArticleGet ‘Em While The Grief Is Hot – Part 1
If your organization’s advocacy mission is directly related to or affected by the results of the 2016 elections, I hope you’re in the mail, on the phone, online and meeting with your donors right now....
View ArticleFake News. Fake Fundraising.
Sooner or later the fake news scams, hoaxes and parodies that marked this past campaign season on social media had to spill over into online fundraising. To refresh your short-term memory, you’ll...
View ArticleOnline Or Offline, What Matters Is Relevance
In what amounts to a same-day companion piece to Tom’ post, Are You Under or Over-Invested in Online Fundraising, Nick Ellinger over at the DonorVoice Blog posted a thoughtful companion piece, How the...
View ArticleIs Your Organization Behaving Like United Airlines?
United Airlines found itself at the center of a social media cyclone, media revolt and falling stock price this week, after a horrifying video that went viral. The scene: a doctor being forcibly...
View ArticleMaking The Most Of Your Agitator Subscription
Many Agitator have been with us for our entire 10 year history. Many others are recent subscribers, and there are lots of folks in between. AND … some readers haven’t yet subscribed. You can remedy...
View ArticleDIY Fundraising
Not that long ago, I recall sitting in debates over how nonprofits with ‘strong’ brands to ‘protect’ should behave in the face of online tools that ‘threatened’ the ability of HQ to control the use of...
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